Ashley Sohlman

Curiosity, Meet DRive

When I told my former principal that I was planning to leave teaching to become a data analyst, his response was, "You'd be nerdy good at that."

I wear the badge of nerd proudly and use it to fuel my curiosity and passion for finding patterns and connections. Data analysis is a job, but it is also just plain fun! I can't wait to nerd out over your business' data needs.

A bike-sharing company has determined that annual members who pay a subscription are more profitable than single-use casual riders. I dive into the data to help them find differences in behavior between these two subsets of riders to inform a new marketing campaign.